Espotting only sends you qualified leads on the keywords you want
to bid for - and you only ever pay if someone clicks on your listing.
Espotting serves over 540 million searches across Europe, making
it the largest UK search engine on the web. Their paid for listings
appear across the UK Internet, on sites including Yahoo! UK, Lycos,
Looksmart, Ask Jeeves, ntl:home, easyInternet (the Stelios range
of Internet cafes), Netscape, Searchengine.com and many more.
The Espotting system allows you to decide how much you pay per
lead. Obviously, the higher you bid, the higher up the search
listings you will appear and so the more likely you are to get
a qualified lead, but at the end of the day you are in control,
managing your account in real-time.
Because the traffic from the Espotting network is highly targeted
you benefit from better than average conversion rates. Espotting
has been known to achieve conversion rates as high as 18% for
some advertisers, although this really does depend upon the quality
of your web site.
Compared to banner advertising,
sponsorships, email text adverts or other forms of intrusive advertising,
the Espotting solution is by far the most cost effective online